“Design is not just what it looks like and feels like. Design is how it works.” (Steve Jobs)
Based in the outskirts of the so called “Shoe Heaven”, the Riviera del Brenta cluster, Bi&Do srl started as the entrepreneurial dream of a couple of experienced professionals in the Italian footwear industry. Today Bi&Do is acknowledged as a reliable and experienced partner for international brands that aim at introducing footwear into the global markets.
The company focuses on a limited number of projects in order to lead them to success through an inextinguishable energy, wise professionalism and attention to detail. Each of the projects starts with a keen study of the brand positioning and perception, to then develop a tailor-made concept, based on the specific market needs and obviously embraced by the brand principal.
Successful brand management is a rare ability, which demands great discipline and experience, both from the brand owners and their partners.